MRR Movement Analysis

Understanding Monthly Recurring Revenue (MRR) movements is crucial for SaaS businesses. This interactive tool demonstrates how different business parameters affect your revenue growth and churn patterns.

MRR Movement Simulator

Current MRR

ARR

$0.00

ARPU

Calculated LTV

33.33 months

Customer Longevity (capped at 60)

Growth & Retention

Users: 1000

Monthly growth %: 6.0%

Monthly churn %: 3.0%

Growth volatility %: 25%

Churn volatility %: 25%

Basic Plan

Price ($10)

Base basic %: 10.0%

Upgrade prob (Free→Basic): 10.0%

Downgrade prob (Basic→Free): 5.0%

Advanced Plan

Price ($50)

Base adv %: 1.0%

Upgrade prob (Basic→Adv): 10.0%

Downgrade prob (Adv→Basic): 10.0%

SaaS MRR Movement

MRR Movement Analysis

MRR Movement Simulator

MRR Movements Over Time

Revenue & ARPU

Customer Growth

Rates & Mix

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SaaS MRR Movement

MRR Movement Analysis

Why MRR Movements Matter

Understanding MRR Components

Key Metrics

MRR Movement Simulator

MRR Movements Over Time

Revenue & ARPU

Customer Growth

Rates & Mix

Help, how to use?

Real-World Benchmarks

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